‘Majestic Iran, a Different Experience’ chosen as tourism motto

TEHRAN - ‘Majestic Iran, a Different Experience’ was introduced as the official motto for Iran’s tourism industry on Sunday as the country aims to hammer home the message of diversity and richness in recreational, cultural, and medical tourism.

Iran to unveil national brand name for tourism

TEHRAN – Iran’s Cultural Heritage, Tourism and Handicrafts Minister has said that the national brand for tourism will be unveiled on February 11, 2020.

By Mehrdad Pahlavani

Serious impediments to Iran's branding and rebranding

Brand Making is a silent strategy but the results could manipulate intentions and mark something or someone as favorable or as a stain during a short or long process. Mindsets, international society, and social life are obsessed with variety and spectrum of brands. Few commodity brands are sold quickly because of the country where it is made and some brand's demand is huge only because of the brand. By and large, the name of a country and a brand often overlap.